Dean Harder

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Now in the 2nd half of his life, this guy who has been a teacher, a fundraiser, a farmer, a singer, a public speaker, a school board member, a basketball coach, and an author is the same guy who lost everything when he turned 31.  Everything!  In 1998, married and a father of three under the age of 5, with a net worth of less than $10,000, and living in a house his uncle let them live in rent free, Dean began his still very active 26-year career as a life insurance professional.    Continually refining how he interacts with the people he serves; Dean’s daily focus remains unchanged – helping other people get what they want.   

His best-selling book, Stop Pitching, published in 2022, gives you a direct line into Dean’s effort to radically impact the sales experience – both for the client, as well as for you the sales professional.  Dean is a master of Conversational Selling, having moved from familiarity to mastery in designing and delivering sales conversations to his ideal clients so that they get what they want.  For nearly two decades he has taken his message as a featured main platform speaker throughout North America helping thousands of salespeople just like you help you get what YOU want. 

Just in case you’re curious, Dean loves playing golf, competing in tennis, as well as riding his Harley Road Glide throughout the United States and Canada.  Now married nearly 34 years, Dean & Jackie split time between Carmel, Indiana and Miromar Lakes, Florida, living life with friends who value conversations that go well-below-the-surface when it comes to the good, bad & even ugly in life.  Join me in welcoming Dean Harder.  

Dean Harder's Sessions

The Makeover – from Ho-hum to WOW!
Do you ever feel like your conversations with clients are dull, drab, dreary, drawn-out or even disengaging?

Then you do not want to miss watching Dean Harder give a LIVE MAKEOVER to one of your fellow Forum 400 members.

You will know how to frame your phone calls, your emails, as well as your face-to-face/Zoom conversations to turn your own Ho-hum moments into WOW! experiences with the people you serve.

You will have a step-by-step framework to take with you so that you can start creating even more WOW experiences in your own world. And…

You will feel surprised to see what key elements are necessary to deliver THE WOW! to your clients.

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Featured Forum 400 Annual Meeting Speakers